Wednesday, October 19, 2011

OK! Magazine in association with MTN to launch in Nigeria

OK! Magazine in association with MTN to launch in Nigeria

London based celebrity publication, OK! Magazine can now make inroads into the lucrative Nigerian market thanks to a platinum sponsorship by MTN for the launch of a local version, Ok! Nigeria, in a deal guaranteed to place the publication in the league of first choice journals in the country.

As Platinum sponsor, content of OK! Nigeria will also be available exclusively on the MTN network for a year to the entertainment and delight of its over 40 million subscribers, the largest in the country.  The deal includes a two staged launch of the magazine in London and Nigeria.

The magazine will be a monthly publication and content will be 60% Nigerian celebrities on a global scale, whilst just 20% of the 60% will be local Nigerian celebrities in Nigeria. The remaining 40% is divided into 30% African American celebrities such as Will Smith and Oprah and the remaining 10% will be the usual celebrities we love to read about such as Paris Hilton and David Beckham.

 Speaking on the motivation for sponsoring OK! Nigeria, Kola Oyeyemi, MTNs General Manager Consumer Marketing, says, the telecom giant has come to a stage where it must contribute to the happiness and wellbeing of society.

"Nigerians, like people all over the world, get a certain innate pleasure from prime and entertaining information; the kind of information that helps us better able to deal with societal differences because one has been enlightened about the peculiarities and beauty in our different cultures."

I ATTENDED THE GITEX TECHNOLOGY WEEK 2011 @ THE DUBAI WORLD TRADE CENTRE

My passion for Information & Communication Technology cannot be overstated, therefore inline with this, I attended the Global Leadership Summit at the Gitex Technology Week 2011 where Hot Topics as stated below were discussed;
  • Technology Innovation as a Driver for Sustainability & Economic Growth by Chris Dedicoat, President, EMEA, Cisco
  • New gTLDs: The Future of Online Innovation by Rod Beckstorm, President and CEO, ICANN
  • The Context  for Innovation – unofficial thoughts on tech trends by Giorgio Paolo, IT Strategy Lead IGEM, Accenture
  • Invisible Computing by Pranav Mistry, Inventor of Six Sense, MIT Media lab
  • From Science to Implementation: Approaches to Technology Innovation by William H. Salto, Young Global Leader of the World Economic Forum 2011, CEO, InTecur, UK
At the BlackHat Cyber-security Lecture during the 2011 GITEX Technology Week

Me (inset) at the 2011 Gitex Technology Week, Dubai World Trade Center

I (from right) and a friend from Nigeria ahead of the Global Leadership Conference
 more pictures below

Sunday, October 16, 2011

Veniviici.com, Online Retail Store Launches, Offers Customers 20% Discount

VENIVIICI.COM, ONLINE RETAIL STORE LAUNCHES, OFFERS CUSTOMERS 20% DISCOUNT.


Newly launched, multi-brand online retail store, Veniviici.com is currently offering buyers a 20% discount on any item purchased. The UK-based site owned and run by Nigerians was launched on Nigeria’s Independence Day and is already generating lots of excitement. Veniviici.com is user friendly and secure. Customers are able to browse through the online catalogue, select and add the desired items to a cyber basket and then make payment with their Naira Cards. The website will offer card value added services by recommending the most current trends as dictated by the global fashion industry. “We are thrilled to introduce this fantastic clothing platform created specifically for the African Market and what better country to start in than Nigeria.” Said, Ade Adeyemi, CEO, Veniviici.com.

Veniviici.com was created to bridge the gap between the African markets and International clothing and accessories brands. As the name suggests, Veniviici does hope to conquer the African market by offering the most competitive prices on apparel from well knownInternational Brands.

Foreign brands are already very popular in Nigeria, and consumers are willing to spend to acquire them. Brands such as T.M.Lewin, Marks & Spencer, Polo, Calvin Klein, Dior, Levi's,Nike and Adidas are always in heavy demand so this site could not be launching at a better time. Veniviici.com plans to offer all the popular brands within a short time and Nigerians will be able to purchase these brands for less than they currently get them. The online store works directly with the brands which means customers are guaranteed brand integrity as Veniviici.com is compelled to protect the equity of the labels.

Speaking about internet security and the website, Chief Operating Officer, Ayodeji Edun said, “As a company we have taken on the most stringent approach to ensuring our customers are able to shop securely online. We have ensured the highest levels of privacy and authentication by using Secure Socket Layers. We also do not hold your card details on our site. All our servers have firewalls in place and we run constant checks on transactions that come through.

Parcels will be couriered by DHL and customers will be able to track the purchased items' three day journey online. Veniviici.com ensures that all goods are insured which means that any item lost in transit will be replaced. Before parcels are delivered customers would be requested to show a form of identification and the payment card used. With the advancement of telecommunication services in Nigeria, it is projected that the full benefits of Veniviici.com’s online shopping system will be maximized. Veniviici.com will promote the growth of the Nigerian economy from a cash dependent system to a debit and credit card structure.

Veniviici.com is a UK based accessories and apparel online retail store targeted at African markets.